Video4Site :: A Talking Avatar
8. May, 2009 from Yaoti team
A digital step into the future
Imagine… you’re the owner of a successful company that provides high quality products and services. Now you’re planning to do the next step and get your company online. Nowadays a virtual company representation in the World Wide Web is essential for a successful marketing strategy. But where do you start? How do you do it? And what could guarantee the biggest success?
FX Digital might be able to help you. The Australian website development company strives to produce “website design that generates an income” . This is the maxim upon which they organize their website service supply. One of the core areas of their range is their big selection of various templates, but they also provide other services, like website hosting, promotional help, payment systems or email facilities, and Internet video.
The company has realized a number of projects utilizing website advertisement videos within a player window, a formate you might be familiar with from websites like YouTube. But there is still more to Internet video - website videos of a person presenting online.

A sample of this service is shown on the top of the Internet video page, where a woman speaks in their so called “green machine”. This little tv set is a representation of the green box studio, the actors are filmed in. After recording the green background is removed, so the video clip fits all website backgrounds.
FX Digital spreads the online video service to the key area of Australia and in this way transports the latest technical innovations Down Under.
So what does this development tell us? Full interactive movie style websites are the future! With the developments in IT technology, and Australian bandwidth and Internet speeds increasing, FX Digital sees the line between video and websites becoming less.
(source: fxdigital)
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I don’t think this green machine thing is a good example for a keyed film element, because they didn’t have to do anything but building a frame around her. It’s not like she was put in front of a different background!
Have a look at seasons.com.au this contains another example of FX Digital’s work…